Gaya APA
Jean, ., Kapferer, N.
(2012).
STRATEGIC BRAND MANAGEMENT
(
Edisi 2)
.
USA:
Kogan-page.
Gaya MLA
Jean, ., Kapferer, Noel.
"STRATEGIC BRAND MANAGEMENT".
Edisi 2
USA:
Kogan-page,
2012.
Text.